FACULTY OF BUSINESS

Department of Economics

GEIN 314 | Course Introduction and Application Information

Course Name
Service Design Project
Code
Semester
Theory
(hour/week)
Application/Lab
(hour/week)
Local Credits
ECTS
GEIN 314
Fall/Spring
2
2
3
4

Prerequisites
None
Course Language
English
Course Type
Service Course
Course Level
First Cycle
Mode of Delivery -
Teaching Methods and Techniques of the Course -
Course Coordinator
Course Lecturer(s)
Assistant(s) -
Course Objectives The main purpose of this course is to strengthen the knowledge regarding service design approaches and methods. In other words, the general aim of the course is to provide students with a set of techniques that will enable to design new services.
Learning Outcomes The students who succeeded in this course;
  • The students who succeeded in this course; The students who succeeded in this course; The students who succeeded in this course; • Students will be able to apply service design approach and methods in the creation of novel service offerings. • Students will be able to identify, find and interpret information that is relevant to the given service design problems. • Students will be able to utilize various techniques which will enable them to discover user needs and new business opportunities. • Students will be able to envision, conceptualize and communicate service ideas. • Students will be able to collect and analyze data for studies on service design.
Course Description This course entails the theoretical knowledge and practical application of service design approaches and methods. In this case; students are expected to design their own service design projects. Students will produce visual presentations of their design concepts.

 



Course Category

Core Courses
Major Area Courses
Supportive Courses
Media and Management Skills Courses
Transferable Skill Courses

 

WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES

Week Subjects Related Preparation
1 Introduction (general overview) None
2 Lecture: General principles of service design, changing roles of designers Reading: Daniela Sangiorgi & Sabine Junginger (2015) Emerging Issues in Service Design, The Design Journal, 18:2, 165-170.
3 Introduction to the service design project; information about the project theme Reading: Nicola Morelli (2009). Service as value co-production: Re-framing the service design pro-cess, Journal of Manufacturing Technology Management, 20(5), 568-590.
4 Lecture: Service design methods and tools; Studio critiques of service design research and projects Research on service design project (desk research)
5 Lecture: Service design and social innovation; Studio critiques of service design research and projects Research on service design project (desk research & field research)
6 Lecture: Service interactions, encounters and experience; Studio critiques of service design research and projects Research on service design project (desk research & field research)
7 Lecture: The role of service design in shaping systems and organizations; Studio critiques of service design research and projects Research on service design project (desk research & field research)
8 Lecture: Service design projects at different levels and sectors; Studio critiques of service design projects Service design project development (scenario building)
9 Studio critiques of service design research and projects Service design project development (storyboard + stakeholder map)
10 Studio critiques of service design research and projects Service design project development (service prototype/visualization)
11 Presentation 1: Research and project outcomes None
12 Studio critiques of service design research and projects Service design project development (service prototype/visualization - version 2)
13 Studio critiques of service design research and projects Service design project development (service prototype/visualization - final version)
14 Presentation 2: Service design project outcomes None
15 Submission Submission of related project documentation (project logbook)
16 Review of the semester None

 

Course Notes/Textbooks
Suggested Readings/Materials

 

EVALUATION SYSTEM

Semester Activities Number Weigthing
Participation
1
10
Laboratory / Application
Field Work
Quizzes / Studio Critiques
Portfolio
Homework / Assignments
7
30
Presentation / Jury
2
30
Project
1
30
Seminar / Workshop
Oral Exams
Midterm
Final Exam
Total

Weighting of Semester Activities on the Final Grade
11
100
Weighting of End-of-Semester Activities on the Final Grade
Total

ECTS / WORKLOAD TABLE

Semester Activities Number Duration (Hours) Workload
Theoretical Course Hours
(Including exam week: 16 x total hours)
16
4
64
Laboratory / Application Hours
(Including exam week: '.16.' x total hours)
16
0
Study Hours Out of Class
0
Field Work
0
Quizzes / Studio Critiques
0
Portfolio
0
Homework / Assignments
7
2
14
Presentation / Jury
2
4
8
Project
1
24
24
Seminar / Workshop
0
Oral Exam
0
Midterms
0
Final Exam
0
    Total
110

 

COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP

#
Program Competencies/Outcomes
* Contribution Level
1
2
3
4
5
1

To be able to acquire a sound knowledge of fundamental concepts, theories, principles and methods of investigation specific to the economic field.

2

To be able to apply adequate mathematical, econometric, statistical and data analysis models to process economic data and to implement scientific research for development of economic policies.

3

To be able to participate in academic, professional, regional, and global networks and to utilize these networks efficiently.

4

To be able to have adequate social responsibility with regards to the needs of the society and to organize the activities to influence social dynamics in line with social goals.

5

To be able to integrate the knowledge and training acquired during the university education with personal education and produce a synthesis of knowledge one requires.

6

To be able to evaluate his/her advance level educational needs and do necessary planning to fulfill those needs through the acquired capability to think analytically and critically.

7

To be able to acquire necessary skills to integrate social dynamics into economic process both as an input and an output.

8

To be able to link accumulated knowledge acquired during the university education with historical and cultural qualities of the society and be able to convey it to different strata of society.

9

To be able to take the responsibility as an individual and as a team member.

10

To be able to attain social, scientific and ethical values at the data collection, interpretation and dissemination stages of economic analysis.

11

To be able to collect data in economics and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1)

12

To be able to speak a second foreign at a medium level of fluency efficiently.

13

To be able to relate the knowledge accumulated throughout human history to their field of economics.

*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest

 


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